Brainstorming House Styles

Taking note of different well-known music magazines has led me into my brainstorming process. For my magazine, I want my masthead to be in all lowercase letters. During my research, I noticed Billboard magazine does this and I like the aesthetic that it creates. I am considering using a calligraphy font with a bright color to be memorable. There have also been some pastel colors which have drawn my attention, so this is something I will have to further consider.

I want my magazine cover to be simple and direct most of the attention towards the cover photo. Also, I want my conventions to be color coordinated with my cover photo and the title. I think that using complementary colors will make my cover visually appealing and make it memorable.

Of course, above are just ideas that I have this far. I plan on doing further research and different drafts to determine what my magazine's house style will look like.

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Evaluation Question 1: How does your product use or challenge conventions and how does it represent social groups or issues?

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Comparing Music Magazine House Styles

Since I plan on creating a magazine dedicated to music, today I will comparing a few music magazine covers and their house styles. I want to take note on any similar patterns that I may notice in different brands. This type of research is essential because I want to create something original, but also appeal to my audience effectively. First, I did research on the Billboard magazine. I noticed their masthead is a thick, bolded, and rounded font with all lowercase letters. Also, there is not a definite color for the masthead, as it changes for every issue. In late 2019, their magazine issues had a vertical masthead, but they have now changed it to appear horizontally (like most magazines). Despite this change, most of their magazine covers tend to direct all of their focus towards the cover image. Next, I looked into...

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